UVM's User-centric enterpriseUX Solution:

Shaping a better tomorrow

UI & UX Design Figma Tool Mobile App

PROBLEMS

The University of Vermont (UVM) is running a research project that aims to determine the effectiveness of rewarding college students as they engage in healthy behaviors through an app. Their existing WE app which was used to gather research data wasn’t performing well, and lacked the vibe to attract the user base of young students. Here are the major challenges Galaxy was asked to solve:


  • The app must serve as an effortless platform for collecting fitness research data for UVM.

  • The WE fitness app needs to be overhauled to appeal to the age 18 to 24 demographic.

  • Need for an exquisitely planned UX for seamless experience with Apple Watch.

  • Keeping users engaged and motivated throughout their fitness journey with the app.

SOLUTION

At Galaxy, we followed our ‘6D process’ : Discover, Define, Design, Develop, Deploy, and Drive to solve these challenges. During the discovery phase, we conducted stakeholder interviews and employed data analytics. This helped us uncover problems, discover user requirements, motivations through qualitative & quantitative data.
Progress bars are used to get the users into ‘chasing mindset’ as they’re closing in towards their fitness goals. WE app assists and rewards students on the go with seamless experience on Apple Watch.
To encourage participation in data gathering and collaboration, we gamified the app with a reward system within the app. “WECoins” would be rewarded for any updates provided by students throughout the day.

Project timeline

A journey of collaboration and
execution

User persona

Understanding the target
users to inform design
decisions.

Empathy mapping

Consistent sequence of process from
research to final delivery for better
UX experience

Information Architecture

Organizing and structuring
content to enhance usability and
findability.

Grid System

We love building
design systems that are robust and
future-proof.

Mobile wireframe

Developing a visual representation of the mobile app's
structure and features.

Styleguide

Designing visually appealing icons to enhance user
understanding and navigation.

Icons

Documenting design guidelines for color, typography, and other
visual elements.

Final web screen’s

Showcasing the polished visual
design and user interface
for the mobile app.

Final Watch screen’s

An attractive,
intuitive, accessible, and usable
design for smart watch

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